Media For Lunch: Oz the Great and Powerful

With only one week away from the opening of Sam Raimi’s Oz The Great and Powerful, Disney releases a new poster and a fourth trailer. I don’t know about you but I’ve been clicking my heels together with excitement at some of the beautiful imagery I have seen; the trailers and posters (designed by BLT Communications) are lush and have whet my appetite for more. It’s hard to imagine how anyone can make a movie about what happened just before Dorothy’s house landed on the Wicked Witch of the East, but I’m sure that in the capable hands of Sam Raimi—who directed the Evil Dead trilogy, Spider-Man, and more recently, Drag Me to Hell—we will not be disappointed.

-MD

“Basically, how do you make a prequel to everyone’s childhood?” “Very carefully,” said Mr. Raimi in Entertainment Weekly.

Disney Synopsis: Oz The Great and Powerful, directed by Sam Raimi, imagines the origins of L. Frank Baum’s beloved wizard character. When Oscar Diggs (James Franco), a small-time circus magician with dubious ethics, is hurled away from dusty Kansas to the vibrant Land of Oz, he thinks he’s hit the jackpot-fame and fortune are his for the taking-that is until he meets three witches, Theodora (Mila Kunis), Evanora (Rachel Weisz) and Glinda (Michelle Williams), who are not convinced he is the great wizard everyone’s been expecting. Reluctantly drawn into the epic problems facing the Land of Oz and its inhabitants, Oscar must find out who is good and who is evil before it is too late. Putting his magical arts to use through illusion, ingenuity-and even a bit of wizardry-Oscar transforms himself not only into the great wizard but into a better man as well. When small-time magician Oscar Diggs (James Franco) pulls one flimflam too many, he finds himself hurled into the fantastical Land of Oz where he must somehow transform himself into the great wizard-and just maybe into a better man as well.

Oz The Great and Powerful – Trailer 4